It’s October (my favorite month!), which means it’s also time to share my fifth income report.
September was a busy month with lots of ups and downs, but, overall, the blog did well and I almost doubled my income from last month.
As I shared in my October personal growth goals, my husband and I spent last weekend moving to a new house… one with internet! Woo! So, once the internet is set up next week, I’ll officially be able to work on my blog (and schoolwork) from home. I couldn’t be more excited!
Read on for everything that happened with the blog in September.
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September 2018 Goals
Let me start by saying that September did not go according to plan, to say the least.
At the beginning of the month, I decided to forgo Pinterest in an effort to use my time elsewhere. This resulted in a huge drop in traffic and, eventually, me spending hours to recoup what I had lost. I’ll share more about that in the traffic section further down in this post.
For now, here’s a look at how I did on my blog goals this month:
Write 12 blog posts
Fail: 5 posts
With the move and a few large school assignments due, I had very little time to work on the blog. My goal of writing 12 posts was definitely too ambitious.
Here are the posts I wrote in September:
- September 2018 Personal Growth Goals
- August 2018 Income Report – Fourth Month of Blogging
- Make Over Your Mornings Review: Lessons and Takeaways
- Morning Routine Ideas: Things to Include in Your Morning Routine
- Things to Do by Yourself During the Holiday Season
Create an opt-in freebie
As you know from my personal growth goals, I’m not one to easily give up on a goal. I’m all about trying and trying again. But I’ve decided to take a step back from creating an opt-in freebie and growing my email list.
Don’t get me wrong, I still want to grow the email list and I’m so thankful for everyone who has already signed up, but it’s not going to be my main focus this month.
In September, I got about halfway through creating an opt-in freebie and then I realized that I didn’t like what I was creating. And I’m not going to give away something I’m not proud of. So I scrapped the idea and I’m back at the drawing board.
If you have ideas for an opt-in freebie you’d like to see from me, please don’t hesitate to reach out and share. I have a few ideas, but I haven’t made any decisions yet.
Have 50 email list subscribers
Fail: 22 subscribers
Without creating the email opt-in, I’m not at all surprised by this number. In fact, I’m still so grateful that people love Jamimico enough to join the community without any real incentive.
A couple readers who signed up for my email list this month also reached out to me personally, which was so encouraging and lovely. I love being able to connect with readers one-on-one via email!
Earn $75 in affiliate income
With the drop in traffic, it was to be expected that I wouldn’t make as much as I had hoped this month.
However, I made my first non-Amazon affiliate sale, nearly doubled my monthly income, and came $1.17 short of making back all of my hosting costs. So, income-wise there’s quite a bit to be celebrated!
My Blog Goals for October 2018
Write 8 blog posts
This is somewhat of a stretch goal. I know I’ll be fairly busy with schoolwork this month, so I’ll still be limited in how much time I can spend on the blog, but I think having internet access at home will definitely help.
Create and curate a total of 35 personal Pinterest boards
My Pinterest traffic crashed in September (you can read more about it in the traffic section below). So, with the sudden decline, I’ve decided to try out a new strategy this month.
Pinterest updated this month, and after the update, when I saw a quick decline in my blog traffic, I decided to leave many of the poorly keyworded group boards I was a part of.
However, part of getting pins properly keyworded is pinning them to relevant boards, which is where personal boards come into play.
After seeing the Pinterest account of a successful blogger who only uses personal boards (she has 90 personal boards), I decided to replicate her strategy and see how it works for me.
Although, for now, I am also going to keep a select few of the group boards I’m a part of that have high repin rates for my pins.
I currently have 18 public boards, so I’ll need to create 17 more by the end of the month.
Create 30 new pins
I currently only have 55 pins total, so creating 30 new pins will definitely help to up my Pinterest game. It’s more or less one new pin for each blog post currently on the site.
I also signed up for the paid plan of Tailwind at the end of September, because I knew that, with the update, I couldn’t pin enough new pins or stagger them out enough on my own to bring my traffic back up.
And that’s it! Those are my only 3 goals for October. Super simple and, hopefully, achievable. I do hope to make $75 from the blog in October, but am not going to put too much weight on that.
September 2018 Traffic
Pageviews: 5,848 (down from 6,295)
Email Subscribers: 22 (up from 16)
Pinterest Followers: 289 (up from 231)
At the beginning of the month, I decided to forgo Pinterest in an effort to use my time elsewhere.
I was expecting a drop in traffic, but after 10 days of increasingly lower and lower traffic I caved. I couldn’t bear watching all my hard work be swept away and I was afraid that if pageviews dropped low enough they wouldn’t come back.
So on the 11th, I started pinning again. I pinned two posts to a total of about 20 group boards. Within four hours, my traffic had increased dramatically. It didn’t get back up to where it was before, but not too far off either.
What I find the most interesting, though, is that pageviews didn’t increase for the two posts I had pinned. Instead, my overall users and pageviews went up. What this tells me is that Pinterest really does reward bloggers who actively pin, not just promoting the content they’ve just pinned but all of their content.
However, about mid-month, Pinterest began an update, which strongly affected my pins. I watched as my traffic slowly declined each day until it got down to about one fourth of what it had been. And this time there was nothing I could do about it. It was seriously heart-breaking.
As I mentioned above, I’ve decided to implement a new Pinterest strategy this month and I signed up for Tailwind as a part of that strategy. Hopefully, with the changes I’ve made, I’ll start to see a rise in traffic again.
Here’s a look at my traffic stats for the month:
September 2018 Income
Amazon Affiliates: $23.01
Make Over Your Mornings: $8.50
Woo! I officially made my first non-Amazon affiliate sale!
I actually made $20 in the first 5 days of September, which was really exciting. However, it makes me a little nervous for October, since the high traffic at the beginning of September obviously played a huge part in my income for the month.
Please note that this is money earned, not paid out. Many companies have minimums on their payouts along with a delayed payout schedule.
I did get my first official payout this month, though! That was definitely an exciting moment. From here on out, I should receive payouts every month.
Here are the affiliate programs I am currently working with:
September 2018 Expenses
In September, I made the move and signed up for Tailwind!!! I’ve had so much fun over the last week scheduling out all my pins. And it’s already been a huge time saver!
I did have a $30 credit towards Tailwind, though, so it won’t start showing up in my expenses until December.
If you’re interested in scheduling your Pinterest pins and saving time, try Tailwind’s free 30 day trial.
Starting a Blog
I’ve really enjoyed launching my blog and I want to help others do the same, so I’m hoping to write a super in-depth series of posts about how to start a blog in the next week or two. Stay tuned!
If you’re a blogging newbie, the only expense you really need to start a blog is hosting. If you haven’t started your blog yet, you can sign up for Bluehost through my link and get a free domain.
One Last Note
So, there you have it! September was heartbreaking at times and incredibly exciting at others. Now I just need to focus on getting that traffic back up.
I’m looking forward to October and all of the cozy fall-ness it brings!
I hope you found my fifth blogging income report helpful. As always, feel free to reach out if you have any questions.